Volkswagen Australia — Touareg · T-Cross
A car brand does not need a single film. It needs a hero spot with the polish to sit inside a paid national campaign, and a stack of shorter cuts sharp enough to hold their own in the feed. We make both from one production. For Volkswagen Australia we directed, shot and graded the Touareg and T-Cross work end to end — the treatment, the day on set, the edit and the final colour all under one roof, so nothing drifted in the handoff between vendors. The result is a look that holds together from the thirty-second commercial down to the six-second social bumper, because one crew made every frame of it.
What automotive teams brief us for
Broadcast and online commercials with a full crew, direction and post — the kind of spot that earns a place in a national campaign, then cuts down for every screen.
Films that show what the vehicle actually does — the tech, the drive, the detail — shot to make a feature feel like a reason to buy, not a spec on a page.
9:16, 1:1 and 16:9 versions built from the hero shoot, so the campaign works natively on every platform without a second production.
Model launches, showroom and event films that carry the national look down to the local dealer group.
How it works
You tell us the brand, the goal and the deadline. We come back with an approach, a scope and a price band — no email-gate quote game.
A single controlled shoot day, planned so the hero film and every social cutdown come from the same setups.
Cut, colour-graded and versioned to every ratio and length. Ongoing content runs on a monthly retainer.
FAQ
Yes. We work to brand guidelines and reference films, and because one crew carries the grade end to end, the look stays consistent with the rest of the campaign — from the hero commercial to the social cutdowns.
Every automotive job is planned so the hero and the cutdowns come from the same setups. You get the 16:9 hero plus the 9:16 and 1:1 versions, cut to the lengths each channel needs.
That is how we plan it. The shot list is built to serve the campaign film, the product demo and the vertical social from one controlled shoot day.
Off published day and edit rates, with pre-production and any specialist gear quoted on top per brief. The estimator gives you an indicative range up front; the exact price is set on a short call once scope is clear.
The formats behind it
Build an indicative range off our published rates in under a minute — no email gate, no from-$ tease.